[Esug-list] Spreading Smalltalk
Sean P. DeNigris
sean at clipperadams.com
Thu Apr 7 23:58:22 EDT 2011
If you have something important to share with the world (like Smalltalk, for
example), check out this TED talk.
Two great things I took away:
* people buy what you believe, not what you do - it seems that often
Smalltalk is marketed on the "what" e.g. developer productivity,
platform-independence; his example about TiVo shows the folly in this course
* how do we get the 8% to go from the 10% market penetration of true
believers to the 18% tipping point of dominance?
View this message in context: http://forum.world.st/Spreading-Smalltalk-tp3435227p3435227.html
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